Envato creators collaborate at WordCamp Europe

Late last month I spent amazing few days in Vienna. For those who are new to WordPress, WordCamp Europe is the largest event of its kind in the world with over 2,200 tickets sold to the live event and another 1,000 live streamers participating.

WordCamps are a two day conference designed to help people who use WordPress in any capacity to grow their skills and meet other people. Most are local to the community but there are a few that transcend regional borders and draw a global crowd.

Every year WordCamp Europe chooses a different host city. Last year the event was in Seville, Spain and this year, the event was in Vienna. And what a city!


I met up with local Envatian Calin, who was kind enough to show me some of the sites around Vienna. Together we set up a little meetup for Envato authors and got to hang out with many who were attending WordCamp Europe.

What continues to amaze me about our authors is the diversity of their backgrounds and the stories of what they’re doing.

One author team we met from Romania were there in force bringing their whole team to participate in WordCamp. They’ve found success selling their themes through ThemeForest and were excited to meet other theme authors to learn and share best practices.

Another team from Slovenia who specialize in niche themes was there with their whole team, all in matching t-shirts.

Whether full time, part time or part of a large team, these authors represent what makes Envato a great place to build a business.

It was great to hear the successes and challenges these authors face, and watch as they worked together to help each other out and provide insights into how each other can grow.

One author described the challenge of finding support staff to help them out so they could continue to work on developing their core product. It was great to see other authors jump in with ideas to help them maximize their efficiency and get them back into developing.


That camaraderie was inspiring and continues to motivate all of us at Envato to do everything we can to help our community of authors grow their businesses.

WordCamp sessions were full of stories and experiences that were exciting to hear as well. From getting started with blogging to managing WordPress at scale, there were sessions for people of all skill levels.


Throughout the two days there were opportunities for people with shared interests to get together and network. A room was set aside in the Leopold Art Museum for WordCamp attendees to meet with others at various times throughout the two days. It was awesome to see that when it came to plugins and themes, Envato authors were well represented. Everywhere I looked there were familiar faces.


I firmly believe that one of the reasons WordPress has been as successful as it has is that anyone at any skill level can create a beautiful website and power it with unique functionality thanks to the incredible creativity and innovation of ThemeForest and CodeCanyon authors.

It was great to see that on display at WordCamp Europe and I cannot wait to see what new products these amazing authors come up with.

If you would like to learn more about selling WordPress themes, check out how to become an author on Envato Market.

Cover image by Giorgio Minguzzi / CC BY-SA 2.0

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